Venus Et Fleur & a little on the Queen of Flowers – The Rose
Hailing from New York, Venus Et Fleur isn’t your average florist. In seeking to capture and preserve the inimitable beauty and perfection of the rose, Venus Et Fleur decided to immerse itself in the story of the rose and convey to people the true essence of this marvellous flower – portrayed as so fragile on the one hand – and on the other, as oozing with passion.
The rose is a real queen of flowers, but not everyone is able to see its true colours from afar. People often don’t take much notice of the energy this flower radiates from within.
However, it’s common knowledge that since time immemorial, the rose has been an object of admiration.
In recent years, the rose’s true essence has tended to be overlooked in favour of its commercial associations: its refined beauty is no secret to both vendors and buyers alike, who have turned it into a soulless commercial object.
Venus Et Fleur with all its heart wants to revive the cultural significance of the rose, to restore the reverence toward it and to revive it as a symbol of beauty and love, just like in previous ages.
Venus Et Fleur sells roses. But they aren’t just roses; every one of them has its own story, its own scent, and you can feel it with all your soul when a rose opens up to greet you.
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